British Design


A car is not just a mobile mass of metal. It is an integral part of your life, a reflection of who you are. We bring cars to life.

British Design

British Style. Famous Badge.

At MG, our timeless approach to style guides every brushstroke our designers make when designing a new model. The British style of MG can still be seen today with delicate design cues such as the London Eye headlights and European interior styling.

Embracing British style with global technology is the perfect fusion of the modern MG. Instilled with more than 90 years of classic design and packed with the latest in technology, having an affordable yet refined vehicle remains a core value of MG today.

British Design

History powers us

Few brands have a history as proud and passionate as MG. Since 1924, we've produced many automotive icons, including the timeless beauty of the MG Midget and hugely successful MGB Roadster. Over 96 years in the making, MG’s world-renowned Motorsport DNA is still intrinsic to the design of our new vehicles. The notable sporty grille and luxe leather steering wheel with its premium chrome badge in all new MGs, harks back to the thrill of holding the wheel of an MG sports car.

Read more about MG's glorious history here.
British Design

The future inspires us

The MG E-Motion concept car, revealed to rapturous applause at the 2017 Shanghai Show, perfectly showcases MG's exciting new design direction, bursting with the passion and dynamism we inject into all new MG models. With innovation and technology at the core of MG design and backed by our 5-year unlimited km warranty and roadside assist guarantee, all our new MGs are built for longevity and durability for the future.